{"id":20463,"date":"2022-05-31T15:08:06","date_gmt":"2022-05-31T15:08:06","guid":{"rendered":"https:\/\/label-print.adrianchitoi.ro\/?p=20463"},"modified":"2024-12-05T22:30:56","modified_gmt":"2024-12-05T19:30:56","slug":"interviu-razvan-lungu-c-e-o-tipografia-labelprint","status":"publish","type":"post","link":"https:\/\/www.labelprint.ro\/en\/interviu-razvan-lungu-c-e-o-tipografia-labelprint\/","title":{"rendered":"Interviu R\u0103zvan Lungu, C.E.O. tipografia LabelPrint"},"content":{"rendered":"
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\u201eSuccesul \u00eenseamn\u0103 s\u0103 faci un business s\u0103 func\u0163ioneze, s\u0103 reu\u015fe\u015fti s\u0103 te deta\u015fezi pentru a putea s\u0103 pui \u00een aplicare tot ce ai \u00eenv\u0103\u0163at \u015fi s\u0103 \u00eei c\u0103l\u0103uze\u015fti \u015fi pe al\u0163ii pe acela\u015fi drum. \u015ei este foarte important s\u0103 ai acolo o a doua familie, personalul firmei, care s\u0103 fac\u0103 totul s\u0103 mearg\u0103 de la sine\u201d<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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tipografie etichete LabelPrint<\/b>\u00a0| Acesta este un articol mai vechi, \u00eens\u0103 este un articol de suflet. Este practic un interviu pe care l-am acordat cu onoare revistei Afaceri Poligrafice cu ceva timp \u00een urm\u0103.<\/p>

Motivul repostarii lui este ca ne dorim s\u0103 nu uit\u0103m cum a \u00eenceput totul, \u00eens\u0103 \u0219i mai important, s\u0103 nu uit\u0103m principiile dup\u0103 care ne-am ghidat \u00eenc\u0103 de atunci. S\u0103-i d\u0103m drumul! \ud83d\ude42<\/p>

Am vorbit \u00een acest articol despre cum po\u021bi s\u0103 faci afaceri \u0219i \u201caltfel\u201d p\u0103str\u00e2nd orientarea \u00eenspre client \u0219i oamenii care fac parte din companie \u00een detrimentul altor c\u00e2\u0219tiguri.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Reporter Afaceri Poligrafice:<\/b>\u00a0Cum v-a venit ideea s\u0103 porni\u0163i o afacere \u00een\u00a0industria de print<\/b>?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0Totul a pornit de la un scuter pe care l-am primit de la unchiul meu c\u00e2nd eram la liceu. Clasa a XI-a. Am fost \u00eentotdeauna pasionat de vehiculele pe 2 ro\u0163i \u015fi acest cadou a reprezentat o bucurie imens\u0103 pentru mine, \u00eens\u0103 nu \u015fi pentru p\u0103rin\u0163ii mei.<\/p>

A\u015fa c\u0103 am fost nevoit s\u0103 g\u0103sesc o solu\u0163ie pentru a avea bani de benzin\u0103, primul job fiind cel de colaborator \u00een v\u00e2nz\u0103ri la o companie produc\u0103toare de etichete. Acolo am \u00een\u0163eles ce implic\u0103 acest segment de activitate, Pentru c\u0103 m-a atras, \u00een 2003 \u00een timpul Facult\u0103\u0163ii de Medicin\u0103 absolvite am \u00eenfiin\u0163at\u00a0LabelPrint<\/b>\u00a0\u00eentr-o \u00eenc\u0103pere de doar 9 m p\u0103tra\u021bi, cu o investi\u0163ie de 300 de euro din economiile personale \u015fi 1200 de euro de la p\u0103rin\u0163i.<\/p>

AFP:<\/b>\u00a0Ce tipuri de etichete produce\u0163i?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0Oferim o gam\u0103 variat\u0103 de\u00a0etichete autoadezive \u00een rola sau coala<\/b><\/span><\/a>, cu adeziv permanent sau semipermanent.<\/p>

Pot fi imprimate pe o fa\u0163\u0103 sau pe ambele fe\u0163e dup\u0103 o grafic\u0103 \u00een culori de baz\u0103 CMYK \u015fi\/ sau \u00een culori speciale: Pantone. metalizate, fluorescente, iridiscente. invizibile sau termocrome.<\/p>

Producem \u015fi\u00a0customized<\/b>\u00a0simple neimprimate, iar materialele pe care le utiliz\u0103m \u00een general sunt h\u00e2rtia normal\u0103, cea termic\u0103 sau diverse specialit\u0103\u0163i, polietilena, polipropilena opac\u0103 sau transparent\u0103 etc.<\/p>

De asemenea,\u00a0etichetele<\/b>\u00a0pot fi \u00eennobilate prin procedeul de l\u0103cuire UV mat\u0103 sau lucioas\u0103, poleire cu foi\u0163\u0103 aurie\/ argintie, \u00eenserieri \u015fi scratch-off, efecte holografice sau prin laminare.<\/p>

Oferim de asemenea\u00a0etichete durabile<\/b><\/span><\/a>\u00a0ce rezist\u0103 \u00een orice condi\u0163ii de mediu datorit\u0103 finis\u0103rilor suplimentare,\u00a0etichete textile<\/b>\u00a0din poliester, riboane pentru produsele imprimate prin transfer termic, precum \u015fi accesorii \u015fi echipamente conexe.<\/p>

Deoarece punem accent foarte mare pe procedeul de securizare al produselor de pe pia\u0163\u0103 am inclus in portofoliul nostru\u00a0etichetele de securitate<\/b><\/span><\/a>, care au rolul \u00een primul r\u00e2nd de a preveni contrafacerea prin includerea unor elemente precum hologramele, filigranele, dungile iridiscente etc., reactivitate la anumi\u0163i solven\u0163i sau temperaturi.
iar orice tentativ\u0103 de a \u00eenl\u0103tura\u00a0eticheta<\/b>\u00a0va l\u0103sa \u00eentr-un fel sau altul urme clare.<\/p>

AFP:<\/b>\u00a0Care a fost primul echipament pe care l-a\u0163i achizi\u0163ionat \u015fi care este cel mai recent?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0Primul echipament a fost o\u00a0imprimant\u0103 termic\u0103<\/b><\/span><\/a>\u00a0TSC din seria 246M prin intermediul c\u0103reia realizam \u00een principal\u00a0etichete albe \u00een rol\u0103 \u015fi etichete pentru coduri de bare<\/b>. L\u0103\u0163imea rolei era de 108 mm \u015fi imprima alb-negru.<\/p>

Acum, cel mai recent echipament pe care l-am achizi\u0163ionat este un utilaj dotat cu 6 grupuri de culoare, unitate pentru imprimare pe verso, roluitor, delaminator-relaminator pentru neutralizarea adezivului, unitate pentru laminare \u015fi 3 module de \u015ftan\u0163are.<\/p>

AFP:<\/b>\u00a0Ce alte echipamente mai ave\u0163i \u00een dotare?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0De\u0163inem \u015fi un utilaj de\u00a0tipar digital<\/b>\u00a0pentru produc\u0163ia de serii mici a materialelor adezive, cu \u015ftan\u0163are.<\/p>

AFP:<\/b>\u00a0\u00een afar\u0103 de procesele de imprimare \u015fi finisare, le oferi\u0163i clien\u0163ilor \u015fi servicii prepress?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0H\u00e2rtia, materialul plastic, lacurile, cerneala, \u015ftan\u0163ele \u015fi pl\u0103cile sunt procurate de la furnizori precum UPM, Raflatac, Avery Dennison. Budaval. Sun Chemical. Ro-tometrics. Eson. Dupont, Flint, \u00eens\u0103 celelalte servicii necesare activit\u0103\u0163ii sunt internalizate.<\/p>

Le oferim celor interesa\u0163i \u015fi solu\u0163ii de\u00a0design \u015fi tipar proof<\/b><\/a>\u00a0pentru o gam\u0103 variat\u0103 de produse \u2013 alimentare, chimice, farmaceutice, cosmetice etc. de asemenea \u015fi consiliere \u00een vederea alegerii unei linii automatizate de etichetare.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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AFP:<\/b>\u00a0Ce suprafa\u0163\u0103 ocup\u0103 unitatea de produc\u0163ie \u015fi c\u00e2\u0163i angaja\u0163i \u00ee\u015fi desf\u0103\u015foar\u0103 activitatea \u00een cadrul companiei?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0Unitatea de produc\u0163ie se \u00eentinde pe o suprafa\u0163\u0103 de aproximativ 1800 mp, iar num\u0103rul angaja\u0163ilor a ajuns acum la 51.<\/p>

AFP:<\/b>\u00a0Ce activit\u0103\u0163i desf\u0103\u015foar\u0103 \u00eentreprinderile pe care le ave\u0163i \u00een vedere s\u0103 v\u0103 devin\u0103 clien\u0163i?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0Furniz\u0103m produse pentru companii precum Nestle Rom\u00e2nia. Hochland. Germanos \u015fi Angst, ca s\u0103 v\u0103 enum\u0103r doar c\u00e2\u0163iva dintre clien\u0163ii no\u015ftri. \u00cen principiu serviciile \u015fi produsele noastre sunt dedicate \u015fi adaptate pentru toate activit\u0103\u0163ile \u015fi ramurile industriale.<\/p>

AFP:<\/b>\u00a0Care sunt atuurile companiei dvs?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0Principalul atu \u015fi cel care atrage dup\u0103 sine \u015fi altele este aplecarea c\u0103tre oameni. \u00cen special cei tineri dornici de afirmare. Aici am colaborat cu Academia de Studii Economice din Bucure\u015fti \u015fi am derulat deja 2 proiecte \u00eempreun\u0103: este vorba despre MASPRACT \u2013 \u201eMasteranzi practicieni \u2013 investi\u0163ie \u00een viitorii managerii\u201d \u015fi PRACTOR \u2013 \u201ePractic\u0103 economic\u0103 \u015fi managerial\u0103\u201d prin care le-am oferim studen\u0163ilor \u015fi masteranzilor oportunitatea efectu\u0103rii unui stagiu de practic\u0103 \u015fi chiar posibilitatea angaj\u0103rii \u00een cadrul companiei dup\u0103 absolvire.<\/p>

AFP:<\/b>\u00a0Cum proceda\u0163i s\u0103 fi\u0163i alinia\u0163i cu nout\u0103\u0163ile din domeniu?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0Vizit\u0103m expozi\u0163iile na\u0163ionale \u015fi interna\u0163ionale dedicate\u00a0produc\u0163iei de ambalaje<\/b>\u00a0\u015fi astfel ob\u0163inem informa\u0163iile care ne intereseaz\u0103. Legat de expozi\u0163ii, chiar inten\u0163ion\u0103m ca anul viitor s\u0103 particip\u0103m \u015fi noi \u00een calitate de expozant la\u00a0Pack Expo<\/b>.<\/p>

AFP:<\/b>\u00a0\u00een ce m\u0103sur\u0103 v-a afectat criza financiar\u0103 din anul 2008, ca membru al industriei flexo?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0Criza ne-a \u00eent\u0103rit convingerea c\u0103 prin politica de optimizare pe care am adoptat-o suntem pe drumul cel bun.<\/p>

\u00cencep\u00e2nd cu 2009 am accesat at\u00e2t fonduri europene c\u00e2t \u015fi fonduri de stat pentru derularea a 7 proiecte ce vizau brandul Label, care include firmele Label Plast \u015fi Label Plant, respectiv produc\u0163ie de ambalaje din plastic \u015fi produc\u0163ia articolelor din materiale vegetale. Prin intermediul acestor fonduri am integrat cea mai performant\u0103 tehnologie existent\u0103 pe pia\u0163\u0103 pentru a cre\u015fte productivitatea \u015fi calitatea produselor pe care le realiz\u0103m, dar \u015fi pentru a avea un impact c\u00e2t mai redus asupra mediului \u00eenconjur\u0103tor. \u00een acest sens am implementat sistemele integrate ISO 9001:2008 \u015fi ISO 14001:2005. Rezultatul politicii noastre de optimizare este acela c\u0103 \u00een fiecare an \u00eenregistr\u0103m o cre\u015ftere de 15- 20%.<\/p>

AFP:<\/b>\u00a0Care este cifra anual\u0103 de afaceri a\u00a0LabelPrint<\/b>?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0Cifra de afaceri anual\u0103 dep\u0103\u015fe\u015fte suma de 1.6 milioane euro.<\/p>

AFP:<\/b>\u00a0Cum defini\u0163i succesul?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0Succesul \u00eenseamn\u0103 s\u0103 faci un business s\u0103 func\u0163ioneze, s\u0103 reu\u015fe\u015fti s\u0103 te deta\u015fezi pentru a putea s\u0103 pui \u00een aplicare tot ce ai \u00eenv\u0103\u0163at \u015fi s\u0103 \u00eei c\u0103l\u0103uze\u015fti \u015fi pe al\u0163ii pe acela\u015fi drum. \u015ei este foarte important s\u0103 ai acolo o a doua familie, personalul firmei, care s\u0103 fac\u0103 totul s\u0103 mearg\u0103 de la sine.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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AFP:<\/b>\u00a0Cum vede\u0163i viitorul \u00een\u00a0industria flexo<\/b>? Va stagna sau exist\u0103 premise de cre\u015ftere?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0Industria flexo<\/b><\/span><\/a>\u00a0din Rom\u00e2nia are un poten\u0163ial de cre\u015ftere enorm, \u00eens\u0103 problema este c\u0103 multe dintre firmele autohtone nu \u015ftiu s\u0103 fructifice oportunit\u0103\u0163ile pe care le ofer\u0103 deschiderea c\u0103tre Uniunea European\u0103.<\/p>

AFP:<\/b>\u00a0Am \u00een\u0163eles c\u0103 lucra\u0163i la un nou site. Ce v-a motivat s\u0103 crea\u0163i un nou website?<\/p>

R\u0103zvan Lungu Tudor:<\/b>\u00a0Am dorit s\u0103 ne relans\u0103m din punct de vedere al imaginii \u015fi s\u0103 cre\u0103m un concept care nu exist\u0103 pe pia\u0163\u0103 \u00een momentul de fa\u0163\u0103. At\u00e2t website-ul c\u00e2t \u015fi povestea din spatele acestuia sunt extrem de interesante. Website-ul urmeaz\u0103 s\u0103 fie definitivat pe parcursul lunii aprilie.<\/p>

tipografie etichete LabelPrint<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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